Joey is an intellectual property (IP) specialist, advising on patents, copyright, trademarks/brand, trade secrets and IP risk. She acts as a long-term advisor and represents clients in disputes. She acts cross-sector, with notable experience in financial services.
In addition to IP risk, Joey specialises in digital law and risk, advising on digital content risks and cutting-edge issues (fake news, AI, deepfakes). She also advises on reputation risk, including protecting client’s brand value in adverse PR events.