I Introduction

The Brazilian insurance market is the largest insurance market in Latin America, and one of the largest insurance markets in the world. It has 118 general insurance companies (life and non-life), 137 reinsurance companies, 1,053 healthcare operators, 18 entities operating open-ended private pension funds, and 90,000 insurance and reinsurance brokers.2 These companies include globally operating all-liners to locally based providers of tailor-made solutions.

In 2018, Brazilian insurers had a turnover of approximately 75 billion reais in non-life insurance, 150 billion reais in life insurance, 200 billion reais in healthcare and 21 billion reais in capitalisation bonds, totalling 446 billion reais, corresponding to approximately 6.5 per cent of the total Brazilian gross domestic product.3 Although insurance penetration is still very low, it is expected to increase as the economy improves.


i Financial regulation

In Brazil, there is no unified financial regulator with authority over insurance, banking, securities and pension funds. Financial regulation has long been organised at the federal level along functional lines with different regulators for each sector.

The national financial system regulation is commonly divided into three components: policy boards, supervisory entities and operators.

Policy boards set general guidelines to the financial system, but do not have executive functions. When deciding on an issue, they generally use the technical structures provided by supervisors. After a policy board sets guidelines, the relevant supervisory entities issue their own regulations thereof and become responsible for enforcing them. There are currently three policy boards (the National Monetary Council; the National Private Insurance Council (CNSP) and the National Complementary Pension Council (CNPC)) and four supervisory entities (the Central Bank of Brazil, the Securities and Exchange Commission, the Private Insurance Authority (SUSEP) and the National Complementary Pension Authority (PREVIC).

Finally, operators include other public or private institutions directly or indirectly involved in obtaining, intermediating between or investing resources within the national financial system. It is quite common to subdivide them into monetary institutions, official entities, other financial institutions, other financial intermediaries, supplementary institutions, and insurance or pension institutions.

ii Insurance regulators

Authority for the oversight and regulation of the Brazilian insurance market is even more fragmented. The CNSP and SUSEP regulate the National Private Insurance System (SNSP), which comprises insurance and reinsurance companies, entities operating open-ended private pension funds, capitalisation companies, and insurance and reinsurance brokers;

The CNPC, together with PREVIC, regulates and oversees entities operating private closed pension funds.

The National Regulatory Agency for Private Health Insurance and Plans (ANS) regulates the health insurance and healthcare industries.


The CNSP and SUSEP are governmental entities under the Ministry of Finance, responsible for regulating the insurance sector (life and non-life, excluding health).

The CNSP is the policy board for the insurance market. It was designed to set general governmental policies regarding private insurance and capitalisation. Later, open-ended private pension funds also fell into its purview. CNSP responsibilities include:

  1. setting general policies and guidelines for private insurance and reinsurance;
  2. regulating the constitution, organisation, functioning, enforcement and sanctioning of those who operate under the SNSP;
  3. setting the basic features of insurance and reinsurance, private pension and capitalisation contracts;
  4. setting criteria for the incorporation of insurance and reinsurance companies and for open-end pension and capitalisation firms, determining technical and legal limits of their operations; and
  5. regulating insurance intermediaries.

SUSEP further details the rules enacted by the CNSP, and supervises the entities of the SNSP through routine inspections and disciplinary proceedings in the administrative sphere. SUSEP's main responsibilities are:

  1. executing CNSP policies by inspecting the incorporation, organisation, functioning and operation of insurance and reinsurance companies, capitalisation companies and entities operating open-end private pension funds;
  2. ensure that the entities within those markets are liquid and solvent; and
  3. protect the rights of the insured persons.

Although this chapter is focuses on insurance companies regulated by CNSP and SUSEP, which carry out life and non-life insurance businesses, below is a summary of the roles of the other governmental authorities that regulate other products of the Brazilian insurance industry (e.g., closed-end pension funds and health insurance).


The CNPC regulates complementary pension funds operated by entities operating closed-end pension funds. It is composed of the Social Security Minister (who acts as CNPC chair) and representatives of PREVIC, the Special Secretariat for Pension Policies under the Chief of Staff at Ministerial Level, the Ministry of Finance, the Ministry of Planning, as well as delegates from pension funds, pension fund sponsors and pension fund beneficiaries. PREVIC is a governmental agency under the Ministry of Social Security, responsible for supervising and inspecting closed-end complementary pension entities (pension funds) and for executing the policies set for complementary pensions. The government has made public its intent to merge PREVIC and SUSEP, which would create a single supervisory entity for insurance and pension funds.


The ANS is an agency established by the government under the Ministry of Health that operates nationwide to regulate, standardise, control and inspect the private health insurance and plans sector in Brazil, including private health insurance, health management organisation, self-insured plans, medical cooperatives, non-profit health organisations and dental assistance.

iii Offer of insurance by foreign entities

Brazilian laws and regulations provide that the following insurance should be exclusively contracted in Brazil: mandatory insurance; and non-mandatory insurance related to risks in Brazil taken out by individuals resident in Brazil or by legal entities (of any kind) domiciled in the Brazilian territory. In other words, as a rule, only local accredited insurance companies can underwrite risks onshore in Brazil. This does not mean that foreign insurers cannot underwrite local risks for Brazilian residents and legal entities headquartered in Brazil through policies issued abroad, but this practice is restricted to a narrow list of circumstances (e.g., whenever there is no local insurer interested in underwriting the local risks, or whenever foreign corporations may take out worldwide coverage abroad, including Brazil, but this coverage is not provoked, requested, funded or caused by the Brazilian insured).

Companies underwriting insurance in Brazil without authorisation or in cases that do not fall under the exception above are subject to fines of up to 3 million reais, and their shareholders, directors and officers could be held jointly liable for the fine and may be criminally indicted in some cases.

iv Authorisation to operate as an insurance company

Authorisation to operate as a Brazilian insurance company is granted according to the business segment and the regions of the country where the entity seeking to do business will distribute its products. The authorisation procedure is divided into three major steps: prior approval, ratification and product approval.

A prior approval request must first be submitted to SUSEP by the entities that intend to control the insurance company. This request must be made prior to any organisational corporate act. The prior approval phase focuses on the financial and operational capacity of the shareholders in relation to the types of insurance segments that they intend to operate (life, non-life, private pension funds etc.). Together with the prior approval request, an applicant also needs to submit a business plan to SUSEP detailing the estimated projections of the insurance company's business for a time span of at least three years.

Once the prior approval of the project is granted by SUSEP, applicants must undertake to hold the relevant corporate acts for organising the insurance company, which are subsequently submitted to SUSEP for ratification purposes. The ratification phase seeks to confirm, through the documents submitted to SUSEP at this stage, whether the organisational structure described in the prior approval phase was duly implemented by the insurer's controlling shareholders; and to check whether the minimum capital requirements (which vary according to the types and number of products the insurance company intends to offer to the public at large, and the regions of the country in which it wishes to operate) were duly met.

Even though the authorisation to operate is granted by SUSEP in the same document in which it ratifies the resolutions taken in the insurer's organisational corporate acts, the insurer still needs to file before SUSEP a product approval request enabling it to sell its insurance products within Brazil.

Mergers and acquisitions involving local entities that comprise the SNSP are also subject to the prior approval and ratification proceedings described above.

v Product regulation

Prior to offering any type of insurance product to the public at large, regardless of the nature of the embedded coverage, the general and special terms and conditions of said product, as well as the related technical actuarial note (which sets forth the conditions for provisioning related to the insurance product), needs to be approved by SUSEP. At this stage, SUSEP will review and check whether the wording of such product meets the requirements established by the applicable regulation, and is drafted in a clear and objective manner so as to comply with the principles set forth by the Civil Code and Consumer Protection Code.

vi Other regulatory requirements of insurance companies

There are other restrictions inherent in insurance and reinsurance activities, most of which seek to protect insured parties by preventing insurers from engaging in several types of transactions, especially with assets and funds of the technical provisions of each product. A good example of this is the rule that forbids entities regulated by SUSEP from granting any type of guarantee or security to any third party; and from granting, receiving, or both, any loan to or from any related parties (shareholders, managers, subsidiaries or any affiliates).

Brazilian insurance companies are not subject to the insolvency and bankruptcy laws applicable to non-regulated entities. If an insurance company is in a dire financial situation, it will be subject to the following specific procedures originally created to target financial institutions: intervention, extrajudicial liquidation and the temporary special management regime. SUSEP is entitled to check the solvency situation of all entities accredited to do business within the SNSP and, if necessary, implement the above proceedings. This authority may also place insurance companies under a fiscal management regime,4 which is essentially a measure under which SUSEP allocates one of its agents to supervise all activities of the regulated entity that are not meeting the applicable solvency requirements. The supervisor agent has broad powers to conduct – jointly with the entity's management – the latter's business, and must keep SUSEP informed about all activities of said company.

As a rule, insurance companies are not subject to bankruptcy. They can, however, be adjudicated bankrupt under two specific circumstances: if a filing for extrajudicial liquidation is issued, but the assets are not enough to settle its liabilities with at least half of its unsecured creditors; or if there is sufficient evidence of bankruptcy crime.

vii Reinsurance and retrocession

Reinsurance and retrocession activities can be carried out in Brazil by the following types of reinsurers, all of which need to be accredited as such by SUSEP prior to engaging in any related activities:

  1. Local reinsurers must be organised as joint-stock companies headquartered in Brazil. These entities must engage exclusively in reinsurance and retrocession activities (with exclusive corporate purpose). The proceedings to obtain a prior authorisation to operate, transfer control, and elect officers and directors, as well as the minimum capital rules, are the same as those applicable to local insurers. Since these rules are more stringent, there are fewer local reinsurers than admitted or occasional reinsurers doing business in Brazil. Brazilian insurance companies must give preference (right of first refusal) to local reinsurers to underwrite at least 40 per cent of the reinsured risks in each treaty or facultative agreement.
  2. Admitted reinsurers may be headquartered abroad, but need to have a representative office in Brazil. The representative office must be organised either as a joint-stock or limited liability company, but must have as its exclusive corporate purpose the representation of the offshore admitted reinsurer in reinsurance and retrocession transactions. There are some eligibility requirements that must be met by this type of reinsurer for purposes of accreditation, in particular the requirements to opening a local bank account and to keep, at all times, a balance of US$5 million in such account. The representative office's management must follow the same ratification rules applicable to local insurers upon the election, appointment or replacement of its officer or director, or both.
  3. Occasional reinsurers are in many ways very similar to admitted reinsurers, the only difference being that they do not need to have a representative office in Brazil. For this reason, eligibility requirements for purposes of accreditation by SUSEP are more stringent than those applicable to admitted reinsurers.

viii Intermediaries and the role of the broker

The distribution of insurance contracts may be carried out directly by the insurance company, insurance agents, policyholders or insurance brokers and their agents.

Insurance agents represent insurance companies in the distribution of certain types of insurance to the public. As a result of certain regulatory restrictions, this model is generally used by retailers to distribute extended warranty insurance. Policyholders represent insured groups – the policyholder model is generally used in bancassurance to distribute group insurance.

Insurance brokers are the legally authorised intermediaries for the distribution and promotion of insurance contracts, policies and plans. Insurance brokers may be individuals or companies. To conduct insurance brokerage activities, insurance brokers must be previously accredited for this by SUSEP. The accreditation entails undergoing a procedure before the authority, in which the individual or firm will have to provide evidence that all the eligibility requirements for accreditation purposes have been duly met. For example, among other requirements, they must:

  1. be organised in accordance with Brazilian law;
  2. be headquartered in Brazil;
  3. include the expression 'insurance brokerage' as part of their own corporate name;
  4. include insurance brokerage services as part of the activities that comprise their corporate purpose; and
  5. have an officer responsible for insurance brokerage who is duly registered before SUSEP as an insurance broker.

Once an applicant firm is accredited as a brokerage company, it must keep SUSEP updated about any changes relating to its corporate documents and governance or its organisational structure. Insurance brokers may also intermediate the distribution of insurance contracts through their own agents.

ix Mandatory insurance

The contracting of certain insurance coverage is mandatory according to the applicable Brazilian law and regulations, such as property insurance with respect to damages to assets and facilities of legal entities headquartered in Brazil arising from fire, lightning and explosion; and civil liability insurance for damages caused to third parties by land-based vehicles. The need to contract mandatory coverage prescribed by law varies according to the activities conducted by the Brazilian entities or individuals (except for the above-mentioned property insurance, which must be contracted by all legal entities headquartered in Brazil).


i Sources of law

Brazil's legal system is based on civil law; therefore, its framework is composed of numerous laws and legal codes. For this reason, the insurance market is not regulated by a single law or code, but is governed by several different types of legal documents, including the following:

  1. the Civil Code (enacted by Law No. 10,406/2001), which dedicates an entire chapter to insurance contracts and the main principles that must govern the relationship between insured and insurer;
  2. Decree-Law No. 73/1966, which is still in full force and effect, and which allows the regulation of this specific activity and market through regulations enacted by the CNSP and SUSEP; and
  3. Supplementary Law No. 126/2007, which sets forth the main rules for reinsurance and retrocession transactions in Brazil after dismantling IRB Brasil's monopoly in this area.

Notwithstanding the above, given the adhesive nature of most insurance policies (there is no arm's-length negotiation of their terms and conditions), the interpretation of insurance agreements by the courts tend to protect insureds. Protection tends to be more intense in cases where the insured is a consumer (especially under the Consumer Protection Code enacted by Law No. 8,078/1990).

ii Making the contract

The formation of an insurance agreement is preceded by a written proposal sent by an insured person or an insurance broker. Local regulation, however, allows the contracting of policies through digital channels, provided that certain conditions are met.

Insurance contracts must contain the identification of the parties (insurance company, policyholder, insured parties, beneficiaries), term of effectiveness, limit of liability, covered risks, applicable premium, details of the obligation to indemnify (claim notification and regulation rules), among other information. The insurance company has to provide very clear and objective information to the insured parties regarding the specific terms of the coverage being taken out, especially the events that are excluded from coverage, limits to the right to indemnification (maximum indemnification limits, deductibles, etc.) and the claim regulation procedures to be carried out in the event that a covered claim takes place.

At the time of placement, the applicable law and regulations demand the exchange of certain information between the insured parties and the insurance company. The insured parties must comply with the duty of utmost good faith, disclosing all material facts and acting honestly towards the insurance companies, in such a way that the insurance company has sufficient information about the circumstances involving the risk and coverage. If the insured party fails to provide the requested information (or omits relevant data), the insurance company may increase the premium, if the omission was not in bad faith; or refuse to cover any claims that would otherwise be covered under the terms and conditions of the policy issued to the insured party, if the omission was in bad faith. The courts require more than a showing of mere negligence to support a bad faith claim – as a general rule, the insured party must have engaged in intentional wrongdoing.

iii Interpreting the contract

The interpreting of insurance contracts must abide by the general rules for interpretation of private contracts under Brazilian law.

The Civil Code establishes the general rules for interpretation of private transactions. In this sense, the interpretation of any contract between private parties should seek and comply with the genuine intention of the parties when entering into the transaction; the uses and customs or traditions of the place where it occurred; and the principle of good faith of the contracting parties (which is more strict in insurance contracts).

In addition to this general rule, the interpretation of insurance contracts may also be subject to the rules of interpretation of the adhesive nature of contracts (set forth by the Civil Code and Consumer Protection Code, as the case may be), which determines that in the event that any provisions are ambiguous or contradictory, the contract must be interpreted in favour of the party that adhered to the contract.

iv Claims

Claim regulation procedures for payment of indemnification by the insurer are generally triggered by the remittance of a claim notice by the insured or beneficiary to the insurer as soon as the insured or beneficiary becomes aware of a potentially covered event (claim).

Upon receipt of the claim notice, the insurance company will start procedures to verify the information provided by the insured party, whether the claim is covered by the policy and the amount of the sum to be paid as indemnification. This procedure is known as claim adjustment or regulation. SUSEP establishes a maximum term for claim adjustment proceedings, which varies according to the type of insurance product. In general, the term is 30 days, counted from the date on which all documents requested from the insured or beneficiary for claim regulation purposes are forwarded by the latter to the insurer (SUSEP allows an insurance company to make one request for additional documents and information during the above-mentioned term, the counting of which is suspended until such additional request is met by the insured or beneficiary). Some complex claims adjustments tend to last longer – reaching six to 12 months.


i General remarks

Although the Brazilian insurance market has recently grown considerably, there are no relevant court precedents or specialised courts for insurance and reinsurance matters. The lack of familiarity of judges (especially those of lower instances) with the laws and regulations applicable to insurance and the time-consuming nature of judicial proceedings (i.e., some proceedings may last more than 10 years) have caused complex insurance-related disputes to end up being decided in arbitration courts with experience in this field of law.

ii Governing law

The basic principles of private international law were incorporated into Brazilian law by Decree-law No. 4,657 of 4 September 1942 (usually known as the Law of Introduction to the Rules of Brazilian Law). This Decree provides guidance on the effectiveness, applicability and interpretation of Brazilian law and sets forth conflict of law rules. It also provides that agreements should be governed by the law of the country they were entered, but this legal provision does not exclude the contractual freedom of the parties to elect the law that will govern the rights and obligations under international agreements. This contractual freedom is more limited if the dispute is subject to Brazilian courts, and the right of the parties to choose the governing law of agreements would depend on the existence of a link between the chosen governing law and the underlying transaction. It is more broad if the dispute is subject to arbitration, because arbitration law expressly allows parties to freely choose the governing law and rules.

iii Litigation

The Brazilian litigation system has three instances:

  1. first instance composed of state and federal lower court;
  2. second instance composed of regional federal court or state high courts; and
  3. third instance composed of the Superior Court of Justice and by the Supreme Federal Court.

Insurance disputes may be time-consuming if the parties refuse to accept the first instance judgment.

The New Civil Procedure Code, which became effective in March 2016, attempts to make litigation less time-consuming by developing and enhancing the rules concerning alternative dispute resolution mechanisms (especially arbitration and mediation); rendering certain decisions by the superior courts binding, and making a decision in a single case the model for court decisions in cases that are similar (similar to precedents in the United States). The New Civil Procedure Code's incentive for conciliation and mediation is clear, since judges, upon receiving any petition, shall establish a conciliation or mediation hearing to be carried out by experts in the matter who will try to resolve the situation by consensus.

iv Arbitration

The parties may agree to submit insurance disputes to arbitration. Court decisions have recognised the validity of clauses providing for mandatory arbitration for civil and commercial matters; however, courts have decided that these clauses will only bind consumers if they expressly agree to it.

Arbitration is becoming an increasingly popular alternative dispute resolution mechanism in Brazil for the following reasons:

  1. it is a faster than procedures in the courts;
  2. arbitrators are chosen by the parties and may be more experienced on specific technical questions (as is the case regarding insurance and reinsurance matters);
  3. parties may choose the applicable law;
  4. the procedure is more flexible; and
  5. arbitration decisions may be enforced by courts.

These characteristics make arbitration procedures more attractive than regular court procedures, especially considering that insurance matters are highly specific and complex. In fact, SUSEP encourages those entities that belong to the SNSP and operate big risk portfolios to include specific arbitration clauses in the general terms and conditions of this type of product.

v Mediation

The use of mediation procedures has also grown recently because of the mandatory conciliation and mediation hearing required by the New Civil Procedure Code. An agreement executed among the parties may determine that they will be subject to extrajudicial mediation, regardless of any arbitration or court procedure. If any of these procedures have already begun, they will be suspended until the end of the negotiations. In the event that there is no ongoing procedure, the limitation period shall be suspended until the end of the negotiations. The parties may also determine the form of the mediation, including its date, the place of any meetings and the mediator. The main characteristics of mediation are informality, good faith and confidentiality. The mediation seeks to resolve conflicts in a consensual manner, without resorting to any court or arbitration proceedings (but not prejudicing the right to resort to said dispute resolution mechanisms).


In 2018, there were few changes to Brazil's insurance and reinsurance regulation. The most relevant changes involved capitalisation bonds.

Capitalisation bonds should not be held as proper insurance or investment instruments, but rather as instruments of financial discipline, which allow unbanked low-income populations to save money. Part of the funds used in the acquisition of capitalisation bonds is used to build capital, which is paid back after a certain period; the other part is used to pay for the drawings, which distribute prizes to the bondholders. In 2018, SUSEP improved the regulation of the traditional modes of capitalisation (traditional, programmed, popular and incentive purchase), created two new capitalisation modalities (instrument of guarantee and philanthropy) and also allowed instant prize draws, such as scratch-off games. The guarantee and philanthropic modalities of capitalisation bonds were already offered by the market for years, but were not regulated by SUSEP. The new regulation creates an environment of greater legal certainty and allows the sustainable growth of these modalities. The guarantee modality is an alternative to insurance bonds and the philanthropy modality is an instrument for social welfare charities to raise funds.

Although 2018 was not a very active year in relation to changes to insurance regulation, SUSEP published its regulation plan for 2019, which indicates it plans to change the rules regarding, among other things, the organisation and authorisation of insurance companies and insurance brokers; to create an electronic system to monitor the activities under its purview; to change rules related to the investment of insurance companies, especially to allow insurance companies to invest abroad; to enhance microinsurance regulation; and to allow the structuring of insurance products with short-term coverage.5

In addition, in past years the CNSP and SUSEP have improved the insurance regulation, which is becoming more market-oriented and more open to foreign competition. They are also addressing key issues to drive innovation through regulation, such as the regulation of insurtech companies, which have made several partnerships with insurance companies in 2018 (with many more are expected in 2019), and distribution of insurance through digital means. Going digital will be crucial in order to improve efficiency, reach underserved demographics and raise insurance awareness.


In past years, Brazil has struggled with economic mismanagement and corruption, experiencing its deepest recession in decades coupled with a political crisis that resulted in the impeachment of President Dilma Rousseff in 2016. After the impeachment, there was a decoupling between the political and economic scenarios, and in 2017 and 2018, Brazil emerged from the recession; it reduced inflation and interest rates to a record low, passed a labour overhaul to add certain flexibility to rigid law and strengthened anti-corruption measures.

The current government expects to pass ambitious reforms through congress, including pension reform, privatisations, streamlining the tax regime and reducing economic barriers.

The performance of the government and the passing of the above-mentioned reforms through Congress will likely drive not only insurance, but all economic activity in the country. Following the elections in October 2018, business confidence has substantially increased,6 companies have begun recruiting higher numbers of employees after a long period,7 and players in the market are expecting strong mergers and acquisitions and initial public offering activity in 2019.


1 Bruno Balduccini and Diógenes Gonçalves are partners, and Roberto Panucci Filho is a senior associate, at Pinheiro Neto Advogados.

2 Confederação Nacional das Empresas de Seguros Gerais, Previdência Privada e Vida, Saúde Suplementar e Capitalização-CNseg.

3 'Arrecadação do Mercado Segurador' (2018), available at http://cnseg.org.br/cnseg/estatisticas/mercado. The latest information available regarding the healthcare industry comprised the first three quarters of 2018; we have extrapolated this data based on historical trends to estimate the result of the year.

4 As provided in Decree-Law No. 73/1966 and in Decree No. 60,459/1967.

5 SUSEP's Deliberation No. 217, dated 19 December 2018.

6 Industrial Entrepreneur Confidence Index (Icei), calculated by the National Confederation of Industry.

7 'Bolsonomics: the reform plans of Brazil's new president', Financial Times. Available at:
https://www.ft.com/content/ab6d338a-09f8-11e9-9fe8-acdb36967cfc; access on 22 January 2019.